If you’re looking for an easy and flexible way to build your business website, the Wix Website Builder is one of the most popular choices in Singapore. Known for its drag-and-drop interface and stylish templates, Wix allows anyone—from small business owners to freelancers—to create professional-looking websites without coding. In this guide, we’ll explore everything you need to know about the Wix Website Builder, including its features, pricing, pros, cons, and how it compares to other website builders.

What is Wix Website Builder?

The Wix Website Builder is a cloud-based platform that enables users to create websites using a simple drag-and-drop interface. It’s designed for beginners but powerful enough for advanced users who want customization options. Wix offers over 900 templates, a built-in SEO tool, and integrations for eCommerce, bookings, and more.

Key Features of Wix Website Builder

Wix comes with a wide range of features that make website building quick and effective.

• Drag-and-Drop Design: Easily move and resize elements.
• AI Website Builder (Wix ADI): Build a site automatically with artificial intelligence.
• Wix App Market: Access over 250 third-party apps to extend functionality.
• Mobile Optimization: Websites look great on any device.
• Built-in SEO Tools: Optimize pages with Wix SEO Wiz.

Wix Website Builder Pricing (Singapore 2025)

Wix offers several pricing plans depending on your website type and needs:

• Free Plan: Great for testing but displays Wix branding.
• Combo Plan: From around SGD $18/month, suitable for personal websites.
• Unlimited Plan: Around SGD $25/month, ideal for freelancers and small businesses.
• Business Basic: From SGD $33/month for eCommerce.

Each plan includes hosting, SSL, and customer support.

(Image source: https://www.wix.com/plans)

Wix for eCommerce and Business Websites

The Wix is not just for personal use—it’s a full-fledged business platform. Users can set up online stores, manage inventory, accept payments, and even handle bookings. With Wix Payments, businesses in Singapore can accept credit cards, PayNow, and other local payment methods easily.

SEO and Marketing with Wix

Wix has improved dramatically in SEO over the years. Its built-in Wix SEO Wiz provides personalized optimization tips. You can edit meta tags, alt texts, and structured data easily. It also integrates with Google Analytics, Google Search Console, and social media ads for campaign tracking.

Design Flexibility and Templates

One of the reasons the Wix is so popular is its creative freedom. You can choose from hundreds of pre-made templates or start from scratch. Templates are categorized by industries like business, food, portfolio, and online store.

Pros and Cons of Using Wix

Pros

• User-friendly drag-and-drop interface.
• Excellent templates and customization options.
• Great for small businesses and freelancers.
• Strong support and active community.

Cons

• Limited design flexibility once a template is chosen.
• Can be more expensive compared to WordPress in the long run.
• Some apps require premium upgrades.

Wix vs Other Website Builders

While the Wix is known for ease of use, other platforms offer different strengths:

“See how Wix compares to other top website builders in Singapore.”

• Shopify: Better for pure eCommerce.
• WordPress: Best for flexibility and SEO.

Who Should Use Wix in Singapore?

Wix is perfect for:

• Freelancers wanting a quick personal website.
• SMEs looking for an affordable all-in-one platform.
• Creatives (photographers, designers, consultants) showcasing portfolios.

Conclusion — Is Wix Website Worth It?

The Wix Website is one of the best choices for anyone looking to build a professional website in Singapore without technical skills. It offers flexibility, strong design options, and solid SEO tools—all packed into one simple platform. If you value ease of use over deep customization, Wix might be the perfect fit for your business.

“If you’re torn between Wix and WordPress, this comparison will help you decide.”